Magento Review for eCommerce: Features, Prices Pros & Cons

Due to its self-hosted options, Magento, a well-known eCommerce platform, is commonly used. It was released in 2018, and after eBay bought it, Adobe purchased it. Magento processes an annual gross merchandise volume of at least $100 billion. 

A PHP-based open-source e-commerce platform is called Magento. It makes use of Symfony and Laminas, among other PHP frameworks. Numerous distinctive features available to Magento users let them interact with their clients and sell their items. 

Features of the Magento Ecommerce Platform

The top attributes of Magento are listed below:

• coupon control
• inventory control
• Web services API
• Multilingual support built-in
• features for SEO built-in
• product packages
• marketing resources 
• processing orders
• Gifts
• taking care of shipping costs
• several possibilities for payment gateways
• Over 5,000 extensions are offered
• prepared for tablets and smartphones
• customer demographics 
• handling of newsletters
• tools for site administration
• customer support 

 

Magento Cost

• The Magento community edition is without charge. All you have to do to install it on your web server is download it from the official website. 
• The Enterprise edition is expensive and configured by Magento staff. On the website, the costs are not publicly available. to obtain a price. You must first submit a contact form and provide an overview of your company. Post that, and they’ll give you an estimate of the cost.

 

Benefits of Magento

• The fact that Magento is a flawlessly scalable platform is one of its top benefits. Therefore, switching between 10 and 100,000 goods is simple. 
• If you lack the technical skills to create an original solution on your own, Magento is a user-friendly option. 
• Magento may be rather feature-intensive because it has the potential to be such a large product. 
• Magento consistently gained success in the feature category. The outstanding qualities deserve praise. 
• You won’t have any trouble locating a vendor to help you with your shop. All you have to do is look around the Magento Partners page. 
• Failure to implement a mobile-friendly site would result in you losing a marketing battle because cell phones are crucial for every stage of the purchasing process. 
• An eCommerce platform’s native SEO capabilities will help you rank highly across all search engines used by your clients. 

 

Drawbacks of Magento

• In terms of technical assistance, Magento is pricey. 
• You must get a lot of knowledge if you decide to build your business without hiring a Magento developer. 
• It can take a while because Magento programming has a considerably steeper learning curve than other technologies. 
• It’s possible that you’ll need to host a Magento shop on its own servers due to the scalable architecture and complexity.